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PETER FERGUSON OF BEAUTIFUL EVENTS AND PRODUCTION

What was your first job after leaving school/further education?

I worked as a trainee Chef at Burts Hotel in Melrose thinking I wanted to live my life in a kitchen – how wrong could I be!!

When did you start your business & what prompted you to do it?

2008 I started the business. I spent my working life prior managing luxury hotels across Scotland. In 2007 a member of my family died suddenly and it gave me a bit of a wake up call and a packed my job in and focused on me! I had no idea what I wanted to do but ended up managing the Scottish Hotel Awards – an event I used to attend – I loved doing it so much I formed the company and followed the dream. Never looked back.

What did you find most challenging at the beginning?

Money / trust / building a client base. A tonne of things got in the way. I was unknown in the event industry and with massive competition it was tough to get noticed. But I managed!

Who did you ask for advice & why did you choose them?

My family. We are very close indeed and with my parent having had their own business for many years they were crucial in my success and always had the answer for me

How did you fund your business?

I sold my house so had some money in the bank but I sought an investor in the early years who helped me along with managing the business.

What would you do differently now looking back?

Probably have more of a clearer outline of what I wanted to do – I was trying to do everything and anything.

What or who has helped you to grow your business the most?

Recently I joined forces with Gok Wan – and we rebranded the business together and hit the ground running. With his contact and “fame” the business has rocketed.

What have been the biggest challenges you’ve faced?

Competition has always been the biggest challenge. Loads of event companies with a loyal client base was a big challenge but with persistence we managed to build things up.

What are the future plans for your business?

This time next year Rodney – we will be millionaires! That’s the dream. Looking at pivoting the business in to other markets and looking for more opportunities we plan to dive in to the wedding market and online virtual events.

What advice would you give to anyone wanting to set up their own business?

Do it and don’t be afraid to take a risk. There is always help and always an answer to get you out of a situation. Trust yourself and what you want to do.

Tell us something about you that isn’t commonly known.

I am a frustrated TV wannabe!

And finally, why did you join WeDO?

Belinda as a focused and connected person with an amazing networking group unlike most others. Sharing ideas and knowing there is another member there who can help you when you need it. Brilliant!

Peter won our 2019 New Start Business Award.

 

If you’re interested in finding out more about WeDO Scotland membership, click HERE.